Marketplace Growth Executive
Join Island Marketplace Dynamics as a Marketplace Growth Executive in the vibrant region of Bangka Belitung. This role is perfect for a data-driven, creative thinker passionate about scaling digital marketplaces. You'll lead growth initiatives, optimize user acquisition, and drive engagement strategies that boost our platform's reach and revenue. In this dynamic startup environment, you'll work closely with cross-functional teams to implement data-backed strategies using tools like Google Analytics, Mixpanel, and Facebook Ads Manager. With a focus on measurable results, you'll track KPIs like CAC, LTV, and retention rates to continuously refine our growth tactics.
Island Marketplace Dynamics is a fast-growing digital marketplace connecting local sellers with buyers across Bangka Belitung. We're building the region's premier e-commerce platform, and we need a talented Growth Executive to help us scale our user base and revenue. This is your chance to work in a high-growth environment where your ideas directly impact business outcomes. With a team of 50+ employees and a mission to democratize commerce in the islands, we're looking for someone who thrives in a fast-paced, collaborative setting.
๐ Tanggung Jawab Pekerjaan
- Develop and execute growth strategies to increase user acquisition and engagement
- Analyze user behavior data to identify opportunities for optimization
- Manage and optimize paid acquisition campaigns across digital channels
- Collaborate with product and marketing teams to implement A/B tests and feature rollouts
- Track and report on key growth metrics and KPIs
- Stay updated on industry trends and best practices in digital marketplace growth
- Lead cross-functional projects to drive measurable improvements in user retention and lifetime value
- Create and maintain documentation for growth processes and strategies
๐ Kualifikasi & Syarat
- Bachelor's degree in Marketing, Business, Economics, or related field
- 3-5 years of experience in digital marketing or growth roles, preferably in e-commerce or marketplace environments
- Proven track record of driving growth through data-driven strategies
- Strong analytical skills with experience using tools like Google Analytics, Mixpanel, and Facebook Ads Manager
- Excellent communication and collaboration skills to work effectively with cross-functional teams
- Ability to work in a fast-paced environment with shifting priorities
- Understanding of local market dynamics in Bangka Belitung
- Certification in digital marketing (Google Analytics, Google Ads, or Facebook Blueprint) is a plus
๐ ๏ธ Keahlian
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